Comparison reviewed · 3 October 2026
Iterum vs SumUp Loyalty: QR visits or automatic rewards
Iterum and SumUp Loyalty use different workflows. Iterum presents a web card opened by QR or link and records visits confirmed by staff. SumUp says points or stamps accrue automatically when a customer uses the SumUp Local flow with a linked payment method at a participating business. The benefit is no card scan; the constraint is the payment and app ecosystem.
Compare a visit with a linked payment
SumUp announced Loyalty availability in Italy and publishes support articles for setup, campaigns and redemption. This comparison covers the earning methods described by each provider; account and payment eligibility must be checked with them.
| Question | Iterum | SumUp Loyalty |
|---|---|---|
| How rewards accrue | Customer opens a web card; authorised staff confirm a visit. | SumUp says points or stamps accrue automatically on eligible purchases through SumUp Local. |
| Customer step | QR or link; no customer app/account after the privacy notice. | Customer uses the SumUp Local app and links a card/payment method. |
| At the counter | Staff scan/confirm is needed to record the visit. | Customer does not need to present a loyalty card for the earning flow described by SumUp. |
| Dependency | Iterum does not replace a POS or read receipt value. | Programme depends on a participating merchant, SumUp account and eligible transactions. |
When to consider SumUp
SumUp may fit better if you already use its ecosystem, your payments meet the programme rules and you want accrual without asking staff to scan a card at each visit. SumUp describes campaign and performance tools. Ask which payment methods, transactions and merchant accounts qualify: public pages do not prove that every payment or merchant participates.
Where Iterum may fit
Iterum may fit if you prefer a loyalty card opened by QR or link and want staff-confirmed visits without asking customers to install SumUp Local or connect a payment method. The reward threshold is configurable. Iterum does not award points by automatically reading transactions and does not replace a till or POS.
Availability and costs to clarify
SumUp announced Loyalty for Italy, but the sources checked do not establish a universal price/fee or eligibility for every merchant and payment. Ask SumUp for terms tied to your account and transaction rules. Iterum advertises a 7-day trial, requires a card and applies the selected plan after the trial unless cancelled: see Iterum trial terms. Do not compare trial length alone as total cost.
Three checks before you choose
Map the payments that matter
Ask SumUp which transactions and linked payment methods earn points in your setup.
Test the counter action
Compare linked-payment accrual with staff scanning and confirming a visit.
Calculate full cost
Request written prices, fees, account requirements and cancellation terms.
Sources and review date
Official sources checked 3 October 2026: SumUp Loyalty Italy announcement, SumUp Loyalty help centre and Iterum. SumUp pages describe the provider’s offer; we did not test a merchant account.
Frequently asked questions
- Does SumUp Loyalty require new till hardware?
- SumUp’s announcement describes integration with its existing solutions and does not say new hardware is required. Confirm that your setup and payments are eligible with SumUp.
- Does the customer have to scan a QR with SumUp?
- In SumUp’s described flow, the customer downloads SumUp Local and links a payment method; rewards on eligible purchases accrue automatically. Check requirements and exclusions.
- Does Iterum award points based on the receipt?
- No. Iterum describes a web card and staff-confirmed visits with a threshold reward; it does not automatically read a payment or receipt value.